Actuallly, the title of this blog is a bit misleading. Obviously, if you're going to write a book (and unless you're a best-selling author for one of the mainline publishers), you're going to have to market it. I mean, get out and sell it. And therein lies the problem.
So what have I done? Not as much as I should. I have business cards and brochures which I hand out to almost every contact. I do book signings. I've set up the requisite three social media sites--Facebook, Twitter, and a blog. I've also joined Linked-In, though I'm not sure I'm making the correct use of it.I have a website. I have a website, which I'm pleased to say I keep updated--most of the time.
I have a file drawer full of marketing information--good information. I subscribe to several marketing email newsletters and always find great ideas in them. Four writing journals arrive in my mailbox throughout every month--more marketing information and great ideas.I have author pages at various sites and, when I think of it, use their free advertising offers.
The thing is--I don't consistently make use of all these resources. Let's face it--for someone who was brought up to keep quiet and in the
background, marketing my books--and myself--is a painful process. But it
has to be done. Edits have to be done, too. And galleys. Real life has to be dealt with. But the fact remains, marketing is a must if books are going to sell.
Right now I find myself with edits for two books--obviously, my submission timing was skewed. I'm more than grateful for the contracts, and doing the best job possible on the edits is top priority. I'm also involved in a personal project--getting out a directory/memory book related to the recent church youth group reunion. And, I have another cozy mystery begun, the fourth of six, and if I don't keep up with it, I'll run out of material for my critique partner to read at our weekly meetings. I also keep thinking about the drawer full of short stories which need a home--besides the drawer, that is!
Do I have a marketing problem--or a time-management problem? I suspect it's the latter. Would anybody out there with the same problem like to weigh in?
Meanwhile, here are my link offering for this blog--well-worth checking out and using (do I hear myself?)
The Savvy Bookmarketer
UPDATE: Amber Leigh Williams' guest at The Cozy Page today has some great tips on marketing.